Link building is the most effective strategy to get high rank in search engines. Now a day’s link building is the most important factor of SEO. This link building is an off page SEO. Link building is used to promote your website in Search engines. Link building is a way of the process to creating links from other websites. In this method we have to get the link from more quality and higher authority website then only we can get high rank on search engines. Links are more useful to increase the website ranking in search engines. Links can make the ranking and also it can break the ranking. The search engines use the links to determine the authority of the website
Types of Link building
One way link building:
One way linking is genuine link building method. In present days one way link building will affect more on your website. If you want to do the link building I am suggesting always go to one way link building.
Two way link building:
Two way link building is one kind of link building method. And it is also known as a Reciprocal link building. In this method works with link exchange process it means someone will give the link to your website and from your website you have to give the link to the other website. This is a link exchange. In Search engine point of view two way linking is a spam better don’t go with two way link building. If search engine find you are doing reciprocal link building search engine will hit your website then your website rank will automatically will go down.
Three way / Multi way link Building:
Three way or Multi way link building is also one of link building methodology but in present days it is spam. In this method we can exchange the links more than two website.
The advantages of Link Building in SEO
- They’ll boost keyword relevancy for your website.
- They’ll provide some traffic to your website.
- Your website will secure high page rank in Google.
- They help to get your website indexed by the search engines.
- Your website will get more traffic.
- They’ll help improve your search engine ranking.
- Your website will get more inward links.
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